Beat Magazine is Melbourne’s home of all things music and culture. The main objective of this rebrand was to look to the future without abandoning the brand’s rock ‘n roll roots. 

A key focus was to redesign the website to improve UX and create better commercial integrations, along with revitalizing the historical ‘90s logo. The new visual identity pays homage to the publication’s 30 year heritage and unifies the brand across all touchpoints.

Web Development: Studio Moso